Things Clients Say vs. What They Really Mean (Creative Edition)
- Mile Ztone Agency
- Apr 10
- 2 min read

Welcome to the chaotic yet charming world of agency-client communication. At Mileztone, we’ve heard it all — the polite phrases, the sugarcoated feedback, and the classic one-liners that sound harmless but come packed with hidden layers of meaning.
So, whether you’re a designer dodging “Can you make the logo bigger?” or a social media manager deciphering “Make it viral,” here’s our not-so-secret decoder ring to what clients say vs. what they really mean:
1. Client Says: “Can you give us a few more options?”
They Mean: We have no idea what we want, but we’ll know it when we see it. Good luck reading our minds!
2. Client Says: “We want something minimal... but eye-catching.”
They Mean: We want it to look like Apple met Holi and had a baby. Minimal chaos, please.
3. Client Says: “Make it pop!”
They Mean: Add a random gradient, neon glow, or maybe some glitter — we’re not sure, but it better scream. Loudly.
4. Client Says: “This is amazing! Just a few small tweaks...”
They Mean: Scrap 80% of it, flip the layout, and change the vibe entirely — but yeah, great job!
5. Client Says: “Let’s keep it organic.”
They Mean: We don’t have budget for ads, so let’s hope your hashtags and prayers work.
6. Client Says: “Our brand is very premium and exclusive.”
They Mean: We want luxury vibes... on a startup budget. Think Gucci, but make it ₹499.
7. Client Says: “We trust your creativity.”
They Mean: Until we don’t. And then we’ll micromanage the font size on every post.
8. Client Says: “This should be a quick change.”
They Mean: We need you to redo the entire thing in 20 minutes.
9. Client Says: “Let’s make it go viral!”
They Mean: We don’t have a strategy, but we’re manifesting 1M views. Maybe throw in a trending song?
10. Client Says: “We love the concept, but...”
They Mean: Here comes a feedback storm. Brace yourself.
Sound familiar?
We love our clients — quirks, contradictions, and all. At Mileztone, we believe in translating abstract ideas into scroll-stopping content. So the next time we hear, “Can you make it more engaging?” — we’ll smile, nod, and start the magic (after decoding what you really meant, of course 😉).
Want to work with a team that speaks fluent client-to-creative?Let’s talk. We promise we’ll make it pop — just the right amount.
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